US EditionMade for Ignoring: Why Optimisation Is Killing Advertising’s Soul
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Made for Ignoring: Why Optimisation Is Killing Advertising’s Soul
Shirley Marschall examines how optimisation is affecting advertising. Have we optimised into oblivion? Remember that banner ad that made you laugh? The pre-roll that really resonated with you (or at least didn’t make you skip immediately)? The Instagram ad you [...] The post Made for Ignoring: Why Optimisation Is Killing Advertising’s Soul appeared first on ExchangeWire.com.
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