M&S Rolling Out More Family-Sized Products And First Own Label Medicines

M&S Rolling Out More Family-Sized Products And First Own Label Medicines

Marks & Spencer is looking to attract more shoppers from traditional supermarkets by expanding the number of food products targeted at families. The fast-growing retailer is increasing its ‘bigger pack, better value’ range by a third, with over 100 lines (more…) The post M&S Rolling Out More Family-Sized Products And First Own Label Medicines appeared first on KamCity.

M&S targets family shoppers with larger packs and new essentials - Retail Gazette

M&S is expanding its range of family favourites and household essentials as it looks to become a “true shopping list retailer”, rolling out new own-label lines and larger pack sizes. The food and fashion giant has grown its Bigger Pack, Better Value range by a third, with more than 100 lines now available in larger formats designed for family shoppers. Fresh Market Specials have also proved popular, with family blueberry pots driving a 30% year-…