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Louis Vuitton dazzles luxury-seeking Seoul with first pre-fall show

Summary by Ground News
LVMH's top fashion brand Louis Vuitton held its first-ever pre-fall fashion show on Saturday. Models walked the 795 metre (2,608 feet) bridge, where traffic was stopped for 24 hours. Vuitton has sought to tap into the global popularity and youth appeal of K-pop stars.

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Channel News Asia broke the news in Singapore on Saturday, April 29, 2023.
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