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Genesis’s First Pure Supercar Concept Is a Look at the Marque’s Future

  • At Circuit Paul Ricard, Genesis unveiled the production GV60 Magma, its first high-performance EV positioned against Mercedes‑Benz AMG and BMW M.
  • Magma signals Genesis's expansion into high-performance models and a bid to shape the brand's next decade, with José Muñoz saying Genesis reached one million global sales faster than any luxury marque.
  • Under the skin, the GV60 Magma pairs dual motors with AWD, delivering 650 hp and 790 Nm in Boost Mode, which provides a 15-second power surge.
  • Genesis plans a 2026 launch in the US and Europe; pricing is expected near $71,875, based on the 2026 GV60 Performance starting price.
  • The GV60 Magma lowers ride height by 20 mm and widens its stance with wide fenders, Magma-exclusive 213 wheels and 275 mm tires, plus a three-hole bumper, revised diffuser, large rear wing, Magma Mode display and upgraded Chamude interior.
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The prototype combines luxury, design and effortless performance. This model marks a turning point in the brand’s high performance strategy

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MotorTrend broke the news in on Thursday, November 20, 2025.
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