London’s Unit1 Studio Secures €23.3 Million to Scale Avatar Concerts Beyond the One-Venue ABBA Voyage Model

Unit1 Studio raises £20M to scale avatar concert technology

Unit1 Studio, a UKcompany producing mixed-reality avatar concerts, has secured £20 million in newfunding to expand its technology and grow its roster of avatar concertproductions. The funding includes...

London’s Unit1 Studio secures €23.3 million to scale avatar concerts beyond the one-venue ABBA Voyage model

Unit1 Studio, the London-based end-to-end avatar concert producer, has raised €23.3 million (£20 million) in new financing. The round combines an oversubscribed equity investment with additional production financing. The equity round was led by Balderton Capital. Existing investors Mercuri, Gilston Music, and Paul McGuinness, long-time manager of U2, also participated in the round. “Until now, […]

Unit1 Studio raises £20M from Balderton to make avatar concerts commercially viable

London startup Unit1 Studio secures £20M led by Balderton Capital to scale relocatable avatar concerts, claiming a breakthrough after moving its KT Tunstall show between venues in four days.