Liverpool’s Plan to Cope with the City

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Factuality

Ownership

Liverpool is designing an ambitious strategy to compete equally with the dominance that Manchester City has established in recent years. Conscious of the global expansion that has allowed City Group to build a network of clubs around the world, the ‘networks’ seem determined to replicate a similar model, seeking not only to expand their influence, but also to generate sporting and economic synergies that catapult them to the top of world footbal…