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Kroger Uses Gemini AI To Personalize Grocery Shopping Experience - Kroger (NYSE:KR)
Kroger will deploy AI-powered Meal and Shopping assistants nationwide using Google Cloud’s Gemini Enterprise for Customer Experience to personalize grocery planning and speed tasks.
- On Jan. 11, 2026, The Kroger Co. expanded its relationship with Google Cloud to roll out Gemini Enterprise for Customer Experience nationwide, introducing integrated Meal and Shopping assistants from Cincinnati and Sunnyvale, Calif.
- Kroger said the expansion supports a customer experience transformation to drive digital growth and personalization by streamlining shopping tasks and making the experience more personal, Yael Cosset said.
- The Shopping assistant uses agentic integration for multi-step tasks and an inspiration-to-cart flow that adds recipe ingredients with one click, grounded in Kroger's proprietary data asset.
- Kroger will use Customer Experience Agent Studio to analyze calls and boost productivity, with more than 400,000 associates serving over 11 million customers daily.
- Google Cloud provides a fully integrated AI stack with planet-scale infrastructure and custom-built chips, and Darshan Kantak, vice president of product for applied AI at Google Cloud, said Kroger is pioneering generative and agentic AI in commerce as a comprehensive digital concierge.
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Kroger expands generative AI efforts with Google Cloud to boost personalization
CINCINNATI – The Kroger Co. announced Monday that it is expanding its partnership with Google Cloud. As part of the collaboration, Kroger will adopt the Gemini Enterprise for Customer Experience (CX) platform to accelerate its customer experience transformation. The advanced technology will power a new personal shopping assistant that blends Google’s innovation with Kroger’s deep expertise in food, customer care, and personalized service.Under t…
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Total News Sources27
Leaning Left2Leaning Right2Center9Last UpdatedBias Distribution69% Center
Bias Distribution
- 69% of the sources are Center
69% Center
L 16%
C 69%
15%
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