Klarna Used AI Avatar of CEO Sebastian Siemiatkowski to Deliver Q1 Earnings
- Klarna used an AI-generated avatar of CEO Sebastian Siemiatkowski to present its Q1 2025 earnings highlights in a video lasting one minute and 23 seconds.
- This event followed Klarna’s multi-year strategy to embed AI across operations, replacing 700 customer service contractors and cutting its workforce by 40 percent.
- Klarna reported $701 million in Q1 2025 revenue, a 15 percent annual increase, but posted a net loss of $99 million, more than doubling last year’s loss.
- Siemiatkowski highlighted that AI enables the company to improve efficiency, accelerate growth, and enhance value, while emphasizing the importance of maintaining human support, assuring customers that a person will always be available if needed.
- Following AI-driven efficiency gains, Klarna reversed its hiring freeze to launch a pilot hiring human customer service workers in an Uber-style setup to improve quality.
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Tech CEOs are using AI to replace themselves
An image of Klarna CEO Sebastian Siemiatkowski’s AI-generated avatar. Tech company CEOs aren’t just making their companies AI-first: this week, they’re using AI avatars to replace themselves in earnings calls. Buy-now-pay-later company Klarna featured the AI version of CEO and co-founder Sebastian Siemiatkowski in an 83-second video about its Q1 2025 results, as reported by TechCrunch. The video’s description says that his “AI avatar” is present…
Klarna's CEO Used an AI Clone of Himself to Report Quarterly Earnings. Here's Why.
Klarna replaced its CEO, Sebastian Siemiatkowski, with an AI clone to report earnings for the first quarter of 2025. Klarna is the biggest Pay in 4 installments loan provider in the U.S.
Klarna used AI avatar of CEO Sebastian Siemiatkowski to deliver Q1 earnings
Klarna, the buy-now-pay-later startup preparing for an initial public offering, took a bold step by using an AI-generated avatar of its CEO, Sebastian Siemiatkowski, to present its latest quarterly earnings. The AI version of Siemiatkowski appeared in a company video on YouTube, delivering the financial highlights. While the presentation was polished, subtle signs revealed the AI nature of the presenter. The avatar blinked less frequently than a…


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