KEY PLAYER PROFILE RD Saúde: a new prescription for healthcare and retail media in Latin America - InternetRetailing

KEY PLAYER PROFILE RD Saúde: a new prescription for healthcare and retail media in Latin America - InternetRetailing

Retail Media Networks have been set-up all over the world. It’s not just the US or Europe – there is lots of innovation in Retail Media Networks in Latin America, Asia, Australia, New Zealand – and we are going to profile some of them here on Internet Retailing. This week’s profile is one of Latin America’s biggest drugstore retailers, RD Saúde (or Raia Drogasil) and their Retail Media Network, Impulso. RD Saúde is the largest drugstore company …

Eskimoz, the European digital marketing player, announced the acquisition of Deeploy, a player in Amazon's performance and the launch of the Amazon OmniPerformance offer, to help brands centralize the management of their growth on Amazon. This acquisition allows Eskimoz to significantly expand its retail media offering and integrate Amazon into its global search vision, an approach based on simultaneous activation of all digital acquisition chan…