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Kelly Ripa, Mark Consuelos' Live Halloween Transformations: Lady Gaga, Bad Bunny & Over 60 More Costumes

The hourlong special packed more than 60 costume changes, including spoofed viral moments and celebrity cameos from Ryan Seacrest and Anna Wintour.

  • On Saturday, October 31, 2026, television hosts and celebrities celebrated Halloween with elaborate costume transformations, as Today and Live with Kelly and Mark anchored the festivities with dozens of pop-culture-inspired looks.
  • Executive producer Michael Gelman revealed that preparations begin months in advance, yet hosts often remain unaware of specific costume plans until the day of broadcast, creating spontaneity within elaborate production.
  • Today hosts honored NBC's 100-year history through nostalgic tributes, while celebrities including Kim Kardashian dressed as daughter North West and Janelle Monáe debuted an elaborate 'Amazing Fish-Boy' costume at Creature Carnival.
  • Celebrity transformations generated immediate social media engagement, with Lisa Rinna's look as Kylie Jenner prompting Jenner herself to comment, "Thought this was me." on the October 30 post.
  • Halloween has evolved into a multi-day cultural affair extending beyond October 31, encouraging celebrities to curate multiple elaborate looks throughout the extended season rather than a single-day event.
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Today broke the news in New York, United States on Friday, October 30, 2026.
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