Kantar BrandZ 2025: Louis Vuitton, the most powerful French brand, Hermès and Orange percent, CNP Insurance and Mondial Relay entry - The Media Leader
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3 Articles
In 2025, French luxury brands were the most powerful in the world, according to Kantar.
Revealed this April 28 by Kantar, the BrandZ 2025 ranking of the French brands confirms the strength of the hexagonal champions. In two years, the value of the Top 50 has jumped by more than 20%, now reaching more than 500 billion dollars cumulative. An impressive dynamic, all the more notable in a tense global economic context: 39 out of 50 brands have seen their value increase. These performances allow French brands to rise to the third place …
The new edition of the BrandZ Top 50 France classification, unveiled by Kantar, confirms the international influence of French brands, which are crossing the 506 billion dollar mark of cumulative value. According to the 2025 edition of the BrandZ Top 50 France classification (the latest version of which was published in 2023), the combined value of the 50 most influential French brands reaches 506 billion dollars, up 20% from 2023. This result r…
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