Jinus, the ‘Sore Finger’ that Hampered Hyundai Department Store’s Record-Breaking Half-Year Performance

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Zinus is a company that ranked first in sales on Amazon U.S. with its "box mattresses," which are compressed and sold in boxes. Through a cost-effective strategy of manufacturing at low-cost overseas production bases and selling directly online, the company recorded sales of 1.1596 trillion won in 2022. This was the reason why Hyundai Department Store invested approximately 879 billion won that year to acquire a 35.8% stake. The company plans to…