JetBlue announces 'TrueBlue Travel' its rebranded travel booking platform - The Points Guy

JetBlue announces 'TrueBlue Travel' its rebranded travel booking platform - The Points Guy

JetBlue is rebranding its Paisly travel booking site as "TrueBlue Travel" and expanding redemptions for TrueBlue loyalty members.

JetBlue Launches TrueBlue Travel Platform, Replaces Paisly

JetBlue's TrueBlue Travel portal is here, letting members and and redeem points in more ways than what the old platform, Paisly, offered.

JetBlue Rebrands Paisly and Launches TrueBlue Travel™ for Booking Rental Cars, Hotels, and More - The Bulkhead Seat

JetBlue, like most airlines, offers a booking service for travelers to add rental cars, hotels, and more to their trips. In 2018, JetBlue created a wholly owned subsidiary to offer non-air products. This was called "JetBlue Travel Products." It rebranded in June and has been known as "Paisly by JetBlue" since then. Now, it's rebranding once again and becoming "TrueBlue Travel™."