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Jessie Reyez Goes From Office Siren To Action Heroine In Her Violent ‘NYB’ Video

Summary by Uproxx
Stylized, revenge-oriented violence appears to be all the rage in women’s pop and R&B lately. A slew of recent videos have everyone from Ari Lennox to Joy Crookes channeling their inner Uma Thurman, and the latest to join the trend is Canadian star Jessie Reyez. In the video for her toe-tapping new single “NYB,” Jessie goes from sultry office siren to action heroine to take out the Worst Boss Ever. “NYB” — which stands for “New York Baby” — is a…

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Uproxx broke the news in on Friday, March 28, 2025.
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