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Japan's Oita aims to lure tourists with renamed "Hello Kitty Airport"

Summary by Kyodo News+
Oita Prefecture in southwestern Japan, host to a Sanrio character theme park, plans to temporarily pitch its airport as "Hello Kitty Airport" in hopes of luring tourists visiting the country for the upcoming World Exposition in Osaka who are eager to travel further. Oita Airport will call itself Oita Hello Kitty Airport for six months starting April 13, when the expo begins in Osaka, western Japan. Oita Prefecture is the only location other than…

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Kyodo News+ broke the news in Japan on Monday, March 24, 2025.
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