US EditionAudi Concept C Previews Electric Sports Car Coming in 2027
Audi's Concept C electric coupe introduces a minimalist design approach with a lightweight 1,690 kg body, targeting a low five-digit global sales starting between $60,000 and $160,000.
- In Milan, Audi unveiled the Concept C, a TT-inspired electric coupe previewing the 'radical next' design philosophy and set to debut at the IAA Mobility Show in Munich; Audi CEO Gernot Döllner expects production in the coming years.
- Design chief Massimo Frascella says Audi's Concept C embodies a back-to-basics reboot with radical simplicity, urging company-wide adoption as a call to action to make the brand distinctive again.
- The Concept C features Audi's first retractable hardtop, a rear-wheel drive configuration, and rides on 21-inch wheels with longer coupe-like proportions.
- Audi expects to sell a very low five-digit number worldwide, priced between $60,000 and $160,000, with the Concept C influencing upcoming designs and Audi Sport models set for 2026 development.
- Audi indicates the production Concept C will use the electric Porsche 718 platform, offer dual-motor all-wheel drive alongside a single-motor rear-drive concept, and support internal combustion where markets demand.
21 Articles
21 Articles
The new concept C is, for Audi, much more than a prototype of a sport. It does not just show the forms of future sports cutters of the brand, as it foretells what will be the future electrical TT.
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