US EditionItalian photographer Oliviero Toscani, famed for provocative 1990s Benetton campaigns, dies at 82
- Oliviero Toscani, known for his provocative Benetton ad campaigns, has died at the age of 82, as confirmed by his family.
- He suffered from amyloidosis, a rare disease, and had lost 40 kilograms in a year, stating he was not interested in living like this.
- His controversial work included shocking images that angered the Vatican, leading to Benetton severing ties with him.
- His family expressed immense pain at his passing, stating, 'It is with immense pain that we announce that our beloved Oliviero has undertaken his next journey.
182 Articles
182 Articles
Alejandro Escalona with the news of the show by the VOA.
Photographer behind Benetton's shock ads dies
Italian photographer Oliviero Toscani said he "exploited clothing to raise social issues". Photo: Reuters (file) Oliviero Toscani, the man behind the shock advertising campaigns that helped make Italy's Benetton one of the world's biggest clothing brands, has died. He was 82.
Oliviero Toscani, the photographer behind Benetton’s provocative advertising campaigns in the 1980s and 1990s, who later broke with the Italian fashion brand in the midst of controversy, passed away Monday at 82 years old. Toscani revealed last year that he was suffering from a rare illness. “With immense pain we announce that our dear Oliviero has embarked on his next trip,” said in a statement his wife, Kirsti, and his three children. He died …
Toscani designed sensational advertising campaigns for Benetton in the 1980s and 1990s.
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