When a Bargain Is Too Good to Be True: How to Spot a Black Friday Hoax
5 Articles
5 Articles
Beyond the Bargain: How Brands can Retain Burned Out Consumers
By: Lena Kleinwechter, Customer Engagement & Loyalty Strategist at Talon.One The biggest shopping season of the year is among us, and with it comes the bombardment of promotions through email, social media, text and in-person mail. Black Friday and holiday shopping were once defined by consumer excitement with limited-time discounts that encouraged shoppers to form lines hours before stores opened. While discounts continue to grow and start earl…
Online buyers should be careful. Fraudsters increasingly take advantage of bargain days like Black Friday by running fake shops and offering misleading discounts.
Some discounts offered on Black Friday are misleading, the Federal Public Service Economy warns. These include false comparisons with other prices or vague terms and conditions. Here are some tips on how to protect yourself.
Black Friday and Cyber Monday have long been seen as the starting signal for Christmas business – and as a high risk zone for excessive accounts. While traders hope for record sales, consumer protectors warn of discount traps, impulse purchases and fake shops, which are particularly aggressive about buyers, especially during Black Week.
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