Is China's Soft Power Rising, or Is America's Just Crumbling?
Viral videos and micro-dramas are boosting China’s image as 100 million-plus downloads and $700 million in revenue show growing overseas reach.
3 Articles
3 Articles
Chinamaxxing: Beijing’s new source of soft power – European Council on Foreign Relations
Cover image: picture alliance / Sipa USA | Anthony Behar “Of course you’re in a Chinese time of your life, you don’t have a choice—your country is collapsing” says Emily (@misseatinggood) in an Instagram video with over 1 million views. Her monologue, set against a backdrop of fast-paced shots of Asian landscapes, glistening skyscrapers and street food is framed as a deconstruction of what “you’ve been taught” in a world dominated by US cultural…
Is China's soft power rising, or is America's just crumbling?
Soft power is notoriously hard to quantify, but it’s difficult to argue that global soft power has been shifting steadily toward East Asia in recent decades. A few years ago, I wrote a post about how South Korea became a cultural superpower on purpose, while Japan became one by accident. The big question then was: […] The post Is China’s soft power rising, or is America’s just crumbling? appeared first on Asia Times.
Is China's soft power really rising, or is America's just crumbling?
Photo by David Kristianto on UnsplashSoft power is notoriously hard to quantify, but it’s difficult to argue that global soft power has been shifting steadily toward East Asia in recent decades. A few years ago I wrote a post about how South Korea became a cultural superpower on purpose, while Japan became one by accident:The big question then was: When does China get its turn? China is a lot bigger than either Japan or Korea, so you might assum…
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