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What Iron Maiden’s Music And Brand Sale Could Mean For Their Future

Summary by Forbes
Iron Maiden's deal with Pophouse Entertainment might have some hint at what's in store for the band's future live shows and overall legacy.

6 Articles

Nicko McBrain has decided: his favorite album from Iron Maiden is A Matter of Life and Death. During an event held in front of fans in Florida, the band's former drummer ranked the 17 studio albums of the British band, placing to general surprise the first record, Iron Maiden, in last position. To justify [...]

Iron Maiden sells music rights to Abba-Björn's companyThe music rights trade is a billion-dollar industry, and more and more big names are taking advantage of it. One of the latest to do so is

The British heavy metal group joined efforts with the Swedish firm Pophouse to expand its legacy. The agreement contemplates the development of audiovisual projects, interactive experiences and a virtual environment focused on Eddie, its iconic mascot. The post Iron Maiden sold half of its rights appeared first on THE NATIONAL.

After Kiss, Cyndi Lauper, Avicii, Swedish House Mafia and Tina Turner, the company founded by the president of EQT Conni Jonsson and the guitarist of Abba Björn Ulvaeus acquires a share of the economic rights of the largest British heavy metal group.

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L'AGEFI broke the news on Wednesday, July 15, 2026.
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