Irn-Bru Unveils Limited Edition Winter Bru
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3 Articles
Irn-Bru launches limited edition Winter Bru flavour, Spiced Cinnamon & Ginger
Irn-Bru has launched a limited edition flavour, Winter Bru, available for eights weeks from 1st November, infused with Spiced Cinnamon & Ginger flavours. Kenny Nicholson, Irn-Bru brand director, said: “We know that our limited edition flavours are hugely popular and a big incremental sales driver.… This story continues at Irn-Bru launches limited edition Winter Bru flavour, Spiced Cinnamon & Ginger Or just read more coverage at Talking Retail
Irn-Bru unveils festive limited edition
Irn-Bru is launching a new limited-edition flavour to help retailers make the most of their seasonal soft drinks’ sales peak. Winter Bru, available for eight weeks from 1 November, infuses Spiced Cinnamon & Ginger flavours with the familiar taste of Irn-Bru. It comes in 330ml plain (RSP £1.09) and 79p price-marked cans (cases of 24) and 8 x 330ml multipacks (RSP £4.50). The launch is supported by a “huge” PR, social and influencer marketing camp…
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