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LA Olympics Will Keep 'Intuit' on Clippers Arena as Part of Groundbreaking Venue-Naming Deal

Intuit will provide free tax preparation for select U.S. athletes and expand financial education, while retaining naming rights for the Intuit Dome during LA28 Olympic basketball events.

  • On Nov 21, 2025, Intuit Inc. announced it will retain the naming rights for the Intuit Dome at LA28, according to Business Wire.
  • After an August agreement between the International Olympic Committee and LA28, companies that already have their name on LA venues were given first chance to negotiate deals, ending the previous `clean venues` rule.
  • Through the partnership, Intuit will provide select U.S. athletes free tax preparation, expand financial education for students in the LA community, and co-create a Small Business Supplier Program.
  • Organizers say naming-rights sales create new revenue streams for the roughly $7.1 billion Games budget.
  • Every last deal matters approaching the July 14, 2028, opening ceremony, with up to 19 venues available for naming rights and more details to be announced in 2026.
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Local 3 News broke the news in on Friday, November 21, 2025.
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