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Inside Salish Matter's sold-out (and shut down) Sephora launch - Tubefilter
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Inside Salish Matter's sold-out (and shut down) Sephora launch - Tubefilter
Jordan Matter, the self-proclaimed “oldest guy on YouTube,” expected a few thousand people to show up to his daughter Salish’s Sept. 6 teen skincare brand launch. Instead, a reported ~87,000 people packed into New Jersey’s American Dream mall, hoping to see Salish in person and be some of the first to get their hands on Sincerely Yours products, which are being sold at Sephora. The event was supposed to run from 6 a.m. to 10 p.m. EST, and the fi…
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