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Inside Ethiopian Airlines’ end-to-end CX strategy: designing intuitive, human-centric and consistent customer experiences
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Inside Ethiopian Airlines’ end-to-end CX strategy: designing intuitive, human-centric and consistent customer experiences
The following article was published by Future Travel Experience In this video interview at APEX FTE Asia Expo 2025, Samson Arega Bekele, Group Vice President Customer Experience, shares how Ethiopian Airlines is innovating to enhance end-to-end CX, and much more. Ethiopian Airlines is committed to a strong culture of innovation as it enhances the passenger experience and strengthens operational efficiency. In this video interview, following his …
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