US EditionJoe Duffy Lands First Post-RTE Gig Just a Week After Leaving Liveline
IRELAND, JUL 7 – Joe Duffy leveraged his consumer advocate image in Lidl's campaign, which was released shortly after his retirement from broadcasting, marking a swift career shift.
- Joe Duffy, former RTÉ Liveline host, began a new role fronting Lidl Ireland's latest advertising campaign today.
- Duffy left RTÉ more than a week ago after 37 years, with Philip Boucher-Hayes temporarily taking over Liveline and RTÉ yet to choose a permanent host.
- The Lidl campaign, titled 'Value Beyond Belief', is a three-part online series promoting Lidl's new Lidl Plus rewards app, featuring Duffy as a private detective.
- Duffy emphasized that he has no intention of pursuing endorsement from any local or national political figures for the presidency.
- Duffy's swift transition to a brand ambassador role suggests continued public engagement, while RTÉ continues a competitive selection among five presenters for Liveline's next host.
11 Articles
11 Articles
'I promised myself I was out' - Joe Duffy lands new gig after leaving Liveline
FORMER RTE star Joe Duffy has swapped the airwaves for aisles in a new role just one week after leaving Liveline. The legendary host, who confirmed his shock departure after 37 years at the start of last month, bid a final farewell to beloved listeners last week. Joe Duffy bid farewell to Liveline listeners last weekAndres Poveda LTD InstagramThe former RTE star has now taken on a new role[/caption] InstagramDuffy appeared in a Lidl ad[/caption]…
Joe Duffy stars in Lidl advert after ruling out Áras bid - Business Plus
Joe Duffy has become the face of Lidl Ireland, featuring in a new advert promoting the supermarket chain's new points scheme. The former Liveline presenter stars in the 'Value Beyond Belief' campaign, a three-part series of adverts being posted on social media in support of Lidl Points. In the first clip posted the Lidl Ireland social accounts, Duffy enters a Lidl store wearing a trilby and listening to jazzy saxophone in a clear send-up of hard…
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