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In a first, Bengaluru's BMTC to play audio ads on buses to boost non-fare revenue

Summary by Moneycontrol
The cash-strapped transport corporation plans to monetise onboard audio announcements, ticket backs and QR-code advertising as it looks to diversify revenue amid rising operating costs and pending government reimbursements under Shakti scheme.

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In a first, Bengaluru's BMTC to play audio ads on buses to boost non-fare revenue

The cash-strapped transport corporation plans to monetise onboard audio announcements, ticket backs and QR-code advertising as it looks to diversify revenue amid rising operating costs and pending government reimbursements under Shakti scheme.

·India
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Moneycontrol broke the news in India on Thursday, July 2, 2026.
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