Iceland Will Pay You $50,000 and Fly You There for Free — But Only If You're a Very Bad Photographer

Icelandair’s job opening for a bad photographer

The ad says “unreal offer,” but it’s a real job opening. To prove that even the worst photographer can capture Iceland’s beauty, Icelandair is hiring a “really bad photographer” who will travel around Iceland on a 10-day paid assignment. All travel expenses will be covered in addition to a paycheck of $50,000 for photographs, content and participation. “Zero skills needed. Zero skills preferred,” the application notes, adding that “Your photos m…

Iceland Will Pay You $50,000 and Fly You There for Free — But Only If You're a Very Bad Photographer

Travel competitions tend to follow a familiar formula. Submit your best travel photo, write an inspiring essay about why you deserve the trip, demonstrate some level of skill or enthusiasm, and hope your entry rises above the thousands of others. Icelandair has thrown that entire playbook out the window with a campaign that is probably [...]