Iceland rule affecting shoppers aged 60 and over after 'distress' - Liverpool Echo

Iceland rule affecting shoppers aged 60 and over after 'distress' - Liverpool Echo

There are no strings attached, according to Iceland bosses

Iceland 10 per cent rule every Tuesday for people born before 1964

The frozen food specialist has a discount scheme every week for one day only

Iceland announces new checkout rule for over 60s - and it's a big help for all

The frozen food giant is offering over 60s a helping hand through its discount scheme, which enables those aged over 60 the opportunity to bag 10 per cent off their shop every Tuesday

Iceland announces new rule for certain shoppers in every UK store

The change has been supported by customers