Ibercaja Launches on Tiktok to Bring Its Values Closer to Young People

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Agencias y Medios de Comunicación

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Ibercaja has released a profile on the social network TikTok, a channel with which it wants to strengthen, among the younger audience, the financial culture, show its solutions in vital moments, value its social impact and give visibility to its team of professionals.This channel will help the bank to connect with the younger audience through new formats that will allow it to make communication more authentic, dynamic and close, with content ali…