HYBE's 1st Latin boy band SANTOS BRAVOS lands in Seoul as K-pop expands global push
The five-member group said K-pop training taught it discipline as HYBE expands its production model beyond Korea.
3 Articles
3 Articles
HYIVE's first Latin group, Santos Bravos. What we learned from K-pop is diligence and sincerity. K-Culture, two, three. Hello. We are Santos Bravos. Nice to meet you. On the 10th, at the HYIVE headquarters in Yongsan-gu, Seoul, five young men from the United States, Mexico, Brazil, Peru, and Puerto Rico respectfully followed the leader's call.
HYBE's 1st Latin boy band SANTOS BRAVOS lands in Seoul as K-pop expands global push
A Latin boy band appearing at HYBE Labels headquarters in the heart of Seoul would have seemed unlikely not long ago. For SANTOS BRAVOS, the moment underscores the company’s effort to expand the K-pop production model beyond Korea. The five-member group held a media event Friday at the label’s Yongsan headquarters, introducing itself to Korean press for the first time since debut. The appearance brings the act into the center of the Korean enter…
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