Although he managed to penetrate both Western Europe and the major commercial networks with his dairy products, the Bîcu family decided to take a step back, to the origins. At 78 years old, Marius Bîcu Senior has a Spartan schedule: he wakes up every day at 7 am and works on the farm until the evening. Including on weekends, at Easter or Christmas. Three decades ago, the chemist researcher gave up a career crowned with a patent for pickling salt…
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Although he managed to penetrate both Western Europe and the major commercial networks with his dairy products, the Bîcu family decided to take a step back, to the origins. At 78 years old, Marius Bîcu Senior has a Spartan schedule: he wakes up every day at 7 am and works on the farm until the evening. Including on weekends, at Easter or Christmas. Three decades ago, the chemist researcher gave up a career crowned with a patent for pickling salt…