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How to Spot Greenwashing and Buy Actual Green Products

UNITED STATES, AUG 7 – Experts recommend checking certifications and scrutinizing vague claims to avoid misleading greenwashing amid rising demand for sustainable products, with 46% of consumers buying greener goods in 2024.

Summary by KIFI
By Riane Lumer, CNN (CNN) — Is water in a box really better for the environment? What about sneakers labeled eco-friendly? How about green-accented soap bottles with plant visuals? These words and images may look environmentally friendly, but they could also stem from a marketing strategy known as greenwashing. The practice occurs when companies sell

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How to spot greenwashing and buy actual green products

Greenwashing can mislead consumers that products are environmentally friendly through pretty packaging and false claims. Here’s how to spot it and buy green.

·Atlanta, United States
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WAAY-TV broke the news in Huntsville, United States on Thursday, August 7, 2025.
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