“You want to get rich? Publish journalism on the internet.” No—sadly, that isn’t true. But it’s the pitch Jason Koebler adopts as he immerses himself in hustle culture. In this entertaining piece, he spends a wonderfully absurd day “LARPing” as a rich entrepreneur: staging luxury shots and deploying bogus dashboards to mimic the tactics of “hustlebros” who deceive their followers. No one ends up with a private jet, but in a surprising turn, Koeb…
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