DeepSeek’s emergence in early 2025 sent shockwaves through the global AI industry. When the Chinese AI lab released its R1 model — matching frontier-level performance at a fraction of the cost — markets moved, boardrooms scrambled, and pundits debated China’s AI trajectory. But one implication received almost no attention outside specialist circles: DeepSeek fundamentally altered how Baidu ranks content, and most international companies entering…
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