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How brands have shifted digital spend in 2025

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Ilona Kozhevnikova // Shutterstock How brands have shifted digital spend in 2025 Midway through 2025, it’s clear that brands are redirecting their advertising budgets at an unprecedented pace. The move toward digital isn’t new, but this year’s strategies highlight a deeper recalibration — one defined by AI adoption, measurement precision, and the diminishing relevance of traditional media. These shifts are not just reshaping the marketing world;…

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How brands have shifted digital spend in 2025

Moonfruit reports brands are rapidly shifting ad budgets to digital, driven by AI, precision, and less reliance on traditional media.

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The Billings Gazette broke the news in Billings, United States on Tuesday, August 26, 2025.
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