How Bentley’s brand is creating business advantage in disruptive times
2 Articles
2 Articles
How Bentley’s brand is creating business advantage in disruptive times
When Bentley unveiled its recent Supersports model and announced it was postponing its first full EV launch, it was interesting to see how many were quick to paint the move as “anti-woke” – a two-fingers up salute to the EV revolution. But from the perspective of an outsider looking in, the Supersports launch isn’t a rejection of EVs per se (Bentley has plans for the world’s first all-electric luxury urban SUV). Rather, it’s a loud and proud r…
Fresh images of Bentley's EV reveal new details and tech-filled cabin
Latest testing snaps give the best look yet at Crewe's first electric car ahead of its arrival in late 2026 This is our most revealing look yet at Bentley’s first EV, which is due to be unveiled at the end of next year. Spied testing in the freezing conditions of northern Sweden, this mule of Crewe’s so-called Luxury Urban SUV has lost the chunky camouflage that we’ve seen used by previous prototypes. Without it, a Bentayga-like bonnet, produc…
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