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Homeland of the Apéros: How to Make Switzerland a Competitive Advantage

Summary by Neue Zürcher Zeitung
Nowhere else is so often and so routinely provoked as in Switzerland: Even politics and business are often done in Switzerland with a glass of white wine in hand. Bloss: how long?

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Neue Zürcher ZeitungNeue Zürcher Zeitung
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Homeland of the Apéros: How to Make Switzerland a Competitive Advantage

Nowhere else is so often and so routinely provoked as in Switzerland: Even politics and business are often done in Switzerland with a glass of white wine in hand. Bloss: how long?

·Zürich, Switzerland
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Neue Zürcher Zeitung broke the news in Zürich, Switzerland on Monday, December 29, 2025.
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