US EditionHBO Max & RTL+ Partner Up In Germany Ahead Of Jan 13 Launch
HBO Max partners with RTL+ to offer bundled subscriptions in Germany, combining international and local content for €11.99 to €17.99 monthly, ahead of its Jan. 13 launch.
- On Jan. 13, Warner Bros. Discovery's HBO Max and RTL+ will begin offering a single joint subscription as part of a bundling deal ahead of HBO Max's German launch.
- Because multi-year Sky licences delayed earlier rollouts, HBO Max is mirroring the TF1-Netflix deal and leveraging RTL's Ad Alliance to accelerate distribution this year.
- The bundle pairs RTL+ highlights like Neue Geschichten vom Pumuckl and UEFA Europa League with HBO Max's series including A Knight of the Seven Kingdoms, offering tiers at $14 and $21 per month.
- A publicity blitz will accompany the launch, including a Berlin world premiere next week, while distribution will be key amid Netflix's bid for Warner Bros. Discovery that could reshuffle the market.
- With RTL's Sky Germany acquisition and HBO's German originals, RTL's Ad Alliance and extended partnership with Warner Bros. Discovery signal strong commitment to German streaming consolidation.
16 Articles
16 Articles
HBO Max comes to Germany and bundles his offer with RTL+. The combi subscription is available at an introductory price, but users can save even after that.
HBO Max & RTL+ Partner Up In Germany Ahead Of Jan 13 Launch
HBO Max is seeking major distribution deals as it rolls out to big European territories and the streamer has struck in Germany with RTL+. RTL+ and HBO Max will offer customers a bundle that combines both services under a single subscription when HBO Max launches in Germany in just five days’ time. RTL’s media sales house Ad Alliance already handles ad sales for […]
HBO Max Set to Launch in Germany Through Bundled Deal With RTL+
HBO Max is taking a major step toward expanding its international footprint with a long-awaited entry into Germany, partnering with local streaming giant RTL+ in a bundled subscription deal aimed at accelerating its market launch. Under the agreement, which officially debuts on January 13, subscribers in Germany will be able to access content from both platforms through a single package. The joint subscription combines RTL+’s lineup of live spor…
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