The phrase of political consultant James Carville was used during Bill Clinton's victory campaign for the White House in 1992. At the time, the Democrat widely used the economic recession during the predecessor's government, George Bush, as one of the main mots of his propaganda. More than three decades later, the phrase remains relevant in Western politics, but gains new contours in times of narrative war on social networks.
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The phrase of political consultant James Carville was used during Bill Clinton's victory campaign for the White House in 1992. At the time, the Democrat widely used the economic recession during the predecessor's government, George Bush, as one of the main mots of his propaganda. More than three decades later, the phrase remains relevant in Western politics, but gains new contours in times of narrative war on social networks.