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Gravta Launches with Veterans from Netflix, Meta, Ogilvy, and Warner Bros. to Reimagine Video Advertising

Summary by Benzinga
New venture introduces a breakthrough Human-AI workflow, merging cinematography, data science, and advertising to deliver premium, tailored TV ads at scale. LOS ANGELES, May 27, 2025 /PRNewswire/ -- A team of senior executives from Netflix, Meta, Ogilvy, and Warner Bros. has launched Gravta (https://gravta.com), a new kind of video advertising studio reimagining how TV commercials are created, produced, scaled, and optimized. Leveraging a propri…

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Benzinga broke the news in New York, United States on Tuesday, May 27, 2025.
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