GoFundMe Is Refurbishing a Little-Known Financial Tool in a Bid to Supercharge Everyday Giving
- GoFundMe launched Giving Funds today, a donor-advised fund product that allows users to invest charitable contributions on its platform.
- GoFundMe introduced Giving Funds to address stagnant U.S. charitable giving near 2% of GDP and to engage more intentional donors.
- Giving Funds requires no minimum balance or management fees, supports tax-advantaged recurring contributions, and targets a diverse audience, including women who make most household giving decisions.
- Direct Relief received over 18,000 donor-advised fund gifts totaling $116 million in five years, while GoFundMe’s CEO said, "This is a giving product" that fosters a "dynamic, alive community."
- The launch could expand donor use beyond traditional crowdfunding, potentially increasing grants to nonprofits and unlocking some of the trillions expected in the impending wealth transfer to women.
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SAN DIEGO--(BUSINESS WIRE)--jun 30, 2025-

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GoFundMe is refurbishing a little-known financial tool in a bid to supercharge everyday giving
Giving Funds is GoFundMe’s latest in a flurry of product rollouts with the purported goal of moving stagnant U.S. charitable contributions beyond the 2% GDP mark where totals have long hovered.
·United States
Read Full ArticleGoFundMe is refurbishing financial tool in a bid to supercharge everyday giving
Giving Funds is GoFundMe’s latest in a flurry of product rollouts with the purported goal of moving stagnant U.S. charitable contributions beyond the 2% GDP mark where totals have long hovered
·United States
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