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‘Go Habs Go’ slogan returning to STM buses after language saga

The STM will reinstate 'Go Habs Go' on buses after the provincial language office acknowledged it as a cultural chant, supporting local team pride, the agency said.

  • On Thursday, the Société de transport de Montréal announced it will restore the English `Go` on electronic bus signs to cheer Montreal sports teams.
  • Last year the Office québécois de la langue française banned the English `go` following a complaint, but reversed course after public outcry and Quebec's French‑language minister called the chant part of Quebec culture.
  • The STM says language choices followed consultations with each sports team, using a phased bus-by-bus rollout during maintenance including CF Montreal and Montreal Roses.
  • Partial reinstatement is scheduled for next month, with the STM saying the `Go` slogan will return to some city buses after the OQLF reversed course.
  • The transit authority initially said it was considering next steps after Montrealers, language advocates and Quebec opposition parties criticized the delay despite the OQLF's dictionary recognition of `go`.
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27 Articles

Lean Left

The expression was approved by the Office québécois de la langue française.

·Montreal, Canada
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CBC NewsCBC News
+8 Reposted by 8 other sources
Lean Left

'Go Habs Go!' to return to Montreal buses after language controversy

Montreal’s transit agency says the “Go Habs Go!” slogan will return to some city buses next month after the provincial language watchdog authorized the use of the English expression.

·Canada
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Center

MONTREAL — The Société de transport de Montréal has announced that the slogan "Go Habs Go!" will return on some buses next month, since the use of this expression was authorized by the Office québécois de la langue française. The case made headlines last year when the OQLF put pressure on the STM [...]

Center

The transport company undertook to modify these messages after the OQLF agreed to the use of the word "go".

·Montreal, Canada
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The Toronto StarThe Toronto Star
+4 Reposted by 4 other sources
Lean Left

‘Go Habs Go!’ to return to Montreal buses after language controversy

MONTREAL - Montreal's transit agency says the "Go Habs Go!" slogan will return to some city buses next month after the provincial language watchdog authorized the use of the English

·Toronto, Canada
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Sportsnet broke the news in Canada on Thursday, February 26, 2026.
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