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Geely ICON Could Have Been Another Best Seller For Proton
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Geely ICON Could Have Been Another Best Seller For Proton
The Geely ICON (pictured here) is a compact SUV built on the B-segment Modular Architecture (BMA) and launched in China in November 2019. The ICON sits the same platform used for the Proton X50 (the rebadged Geely Binyue). Introducing the ICON compact SUV would have resulted in internal competition within the same segment, cannibalising sales for Proton’s most popular SUV. Geely offered the X70 SUV to Malaysia as a strategic first move following…
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