US EditionGallup will no longer measure presidential approval after 88 years
Gallup will shift its focus from individual politicians to long-term research on issues shaping lives after ending 88 years of presidential approval ratings.
- On Feb. 11, Gallup announced it will stop measuring and publishing presidential approval ratings this year, ending a decades-long practice tracked by the Washington DC-based analytics firm.
- A Gallup spokesperson explained the move reflects an evolution to align public research and thought leadership with its mission and focus on issues shaping people's lives, calling it "a strategic shift based on Gallup's research goals and priorities."
- Since 1938, Gallup has reported presidential approval, creating historical comparisons dating to President Franklin Delano Roosevelt and establishing the Presidential Job Approval Rating.
- Reporters and political commentators reacted with shock and disdain to Gallup ending presidential approval ratings, while Gallup said the decision was not due to White House pressure.
- Gallup will continue other research products such as the Gallup Poll Social Series, the Gallup Quarterly Business Review, and the World Poll, despite ending presidential approval ratings, Gallup said they are now "widely produced, aggregated and interpreted, and no longer represent an area where Gallup can make its most distinctive contribution.
73 Articles
73 Articles
George Gallup, a legendary pioneer of demoscopy, founded in Washington in 1935 the American Institute of Public Opinion, which soon won its first success in predicting that Franklin D. Roosevelt would defeat Alf Landon on his way to the White House. In 1938, he launched the Presidential Approval Index. On Wednesday, the surveyor who continues her mission, the famous Gallup, announced that she stopped publishing that essential tool to know in rea…
Gallup ends nearly 90-year run of presidential approval polling
Gallup will no longer conduct polling on presidential job approval, ending a practice that dates back to the Franklin Delano Roosevelt administration. The research firm confirmed it is shifting away from approval ratings and will instead focus on broader issue-based analytics and policy research. Strategic shift in focus Gallup described the move as part of a larger realignment of its public work. “We’re focused on providing analytics that infor…
Gallup ends its presidential tracking poll, the latest shift in the public opinion landscape
Gallup, one of the country’s most well-known polling firms, announced Wednesday that they will no longer track presidential approval or favorability of political figures. The move ends the longest-running continuous effort to track US opinion of the nation’s president, dating back to the tenure of Franklin D. Roosevelt in the late 1930s .
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