G-Star Drops Its First South African Artist Collab with Yay Abe - Between 10and5

G-Star Drops Its First South African Artist Collab with Yay Abe - Between 10and5

G-STAR proudly presents its first South African artist collaboration, teaming up with Cape Town-based visual artist Russell Abrahams, known as Yay Abe. This limited-edition drop reimagines a G-STAR essential through a distinctly local lens, blending the culture of Cape Town with Yay Abe’s signature bold, expressive aesthetic.  This t-shirt features Abrahams’ distinct visual language – defined by bold figurative form and saturated colour. His app…

G-Star and Yay Abe Finally Launch Their Explosive Collab

Vault on Bree was alive with energy yesterday as G-Star RAW and Yay Abe unveiled their long-awaited collaboration at the Cape Town Vault. The venue became a magnet for the city’s creative community, buzzing with designers, musicians, stylists, and digital storytellers who came to witness a partnership that has been building anticipation for months. The collaboration between G-Star RAW and Yay Abe has been building anticipation for months. G-Star…