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FSSAI Initiates Penal Action Against Amazon, Zepto, BigBasket, Others

The regulator cited misbranding, misleading claims and prohibited food items as it stepped up enforcement against online sellers over the past six months.

  • On Wednesday, the Food Safety and Standards Authority of India initiated penal action against Amazon, Flipkart India, Swiggy Instamart, BigBasket, and Zepto for regulatory non-compliances, including misleading claims and sale of prohibited food products.
  • Increased regulatory scrutiny of online food sales over the past six months prompted this enforcement, as FSSAI aims to ensure safety for consumers purchasing packaged products across digital channels.
  • Violations include the sale of 'Datura fruits/seeds' on Amazon Seller Services, Swiggy Instamart, and BigBasket, alongside misleading claims regarding Happilo Premium Date Bites and Milky Mist dairy products.
  • While email queries sent to the platforms elicited no immediate response, FSSAI is actively informing consumers about these enforcement measures through social media platforms.
  • These actions address non-compliance with provisions of the FSS Act, 2006, as FSSAI continues cracking down on platforms failing to meet standards for food display and sale of prohibited articles.
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Amar Ujala broke the news in India on Wednesday, September 23, 2026.
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