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From the Wine of Ciudad Del East to the Duty Free in Brazil: the Expansion Strategy of the Cellshop in Triplice Fronteira

Summary by Globo
Model combines broad output, premium positioning and digital presence to capture tourist flows and cross-border consumption in a regulated and interchangeable market.

1 Articles

Lean Right

Model combines broad output, premium positioning and digital presence to capture tourist flows and cross-border consumption in a regulated and interchangeable market.

·Brazil
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Globo broke the news in Brazil on Friday, March 20, 2026.
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