Fox Suffering From News Fatigue
Lachlan Murdoch said Fox News is seeing signs of viewer fatigue as total-day viewership fell 16% in the third quarter, according to Nielsen.
4 Articles
4 Articles
Fox suffering from news fatigue
Fox has announced record results for its Q1 to September 30th, boosted by ad revenue from the FIFA World Cup and Tubi, but CEO Lachlan Murdoch addressed Fox News‘ recent ratings declines. “What we are seeing is some viewer fatigue, where our viewers have gone through an incredible news cycle last year with the inauguration, […]
Lachlan Murdoch Notes Fox News “Viewer Fatigue” Around Midterms Amid Year-Over-Year Viewership Declines
Fox Corp. CEO Lachlan Murdoch Monday talked of viewer fatigue among the Fox News audience with the the midterm cycle heading to a close. “We are seeing some viewer fatigue, which we’ve seen before. This cycle is analogous, not entirely but somewhat analogous to the 2006 midterms, when you have a second-term president going into their midterms halfway through the second term, and you just see this viewer fatigue,” he told analysts on a call afte…
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