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Ford is taking on Chinese EVs with a $30,000 electric pickup

Summary by New Atlas
Ford's US$5 billion bet to stave off competition from beyond America's borders is steadily taking shape. CEO Jim Farley revealed some stuff in the works on the company's latest product, a midsized electric pickup truck with a $30,000 targeted starting price.Continue ReadingCategory: Automotive, TransportTags: Ford, Electric Vehicles, Electric truck, Truck

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New Atlas broke the news in on Monday, February 9, 2026.
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