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Florianópolis Tests New Model for Carnival and Expects 20% More Revelers.

Summary by Globo
Leading the strategy is Hit Makers, a company within the 4ZERO4 Group and winner of the bid to organize and run the festival until 2027. For the 2026 edition, the company is investing R$ 7 million.

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Leading the strategy is Hit Makers, a company within the 4ZERO4 Group and winner of the bid to organize and run the festival until 2027. For the 2026 edition, the company is investing R$ 7 million.

·Brazil
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Globo broke the news in Brazil on Monday, February 16, 2026.
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